
A secondhand cashmere sweater drew Anthony Marino from Virgin’s orbit to ThredUp. Now at L Catterton, his career connects consumer instinct with the operational work that makes a brand worth returning to.
James Reinhart is the co-founder and CEO of ThredUp, the publicly traded online resale marketplace he started from a too-small Cambridge closet in 2009. A former history major and charter-school operator turned operator-of-warehouses-full-of-other-people's-clothes, he has spent over fifteen years arguing that secondhand isn't a niche, it's the future of fashion.