survey-research
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The Receipt Is the Research: How Numerator Turns Shopping Trips Into Market Intelligence
A rewards app collects the receipts. A global measurement system turns them into a living map of consumer behavior - linking what shoppers say to what they actually buy.
NewtonX
NewtonX is a New York-based B2B market research and intelligence company that connects businesses to hard-to-reach, identity-verified experts. Instead of relying on a fixed panel, its AI-driven Graph scans more than 1.1 billion professionals across 140+ industries to custom-recruit the exact decision-makers a research brief requires, then runs surveys, interviews, and AI-moderated studies on top. Founded in 2016 by former McKinsey consultants Sascha Eder and Germain Chastel with Anuja Ketan, NewtonX serves Fortune 500 companies, top management consultancies, and financial institutions that need trustworthy, fraud-resistant data to make high-stakes decisions.