
At 25, Cameron Oliver inherited 3,000-plus sponsorship assets and 45 days until football season. The promises he missed became the blueprint for Trak Software - and a useful lesson in building from the mess you know by heart.
Cameron Oliver inherited thousands of sponsorship promises and 45 days to make good on them. His spreadsheet rescue became Trak - a focused SaaS business built around one expensive idea: a sold asset is worthless if nobody remembers to deliver it.