MSQ Sport + Entertainment grew from two founders and one trusting golf client into a three-city agency by treating fandom as a living culture, not rented media space.
The Evanston consultancy takes expensive sports partnerships past the logo wall - building narratives, calendars and media moments that can keep working after the crowd goes home.

She trained for a trading desk, took one advertising class, and ended up building the brand voice of a Wall Street giant - ring that says 'Dream' still on her right hand.