The only publicly traded company built entirely around the deli case turned a grandmother's Sunday sauce into a $171 million bet on the least glamorous corner of the grocery store.
Goldbelly is a New York-based online marketplace that ships iconic regional dishes and gourmet foods from more than 1,000 restaurants, bakeries, and food makers across all 50 U.S. states directly to customers' doors. Founded in 2013 by Joe Ariel, the company lets people order signature dishes - from Nashville hot chicken to New York cheesecake and deep-dish pizza - along with celebrity-chef meal kits, food-gift boxes, and subscriptions, packaging nostalgia and hard-to-get local specialties into nationwide delivery.
Weee! is North America's largest online ethnic grocer, delivering Asian and Hispanic groceries direct to homes across the United States. Founded in 2015 by Larry Liu as a WeChat group-buying experiment, it has grown into a vertically integrated platform with a $4.1B valuation and more than $1B in annualized revenue.