For nearly five decades, a quiet software company near Stuttgart has been helping big organizations tame the IT sprawl no one else wants to touch - and it just landed a Thoma Bravo backer to do more of it.
Flexera helps large organizations see and control what they actually own and spend across software, SaaS, hardware and cloud. Born in 1987 as the maker of InstallShield, it has grown into a technology value optimization company whose Flexera One platform combines IT asset management, FinOps, SaaS management and IT visibility on top of its proprietary Technopedia data library. More than 50,000 customers, many of them Fortune 500, use Flexera to cut waste, stay license-compliant and turn messy IT estates into decisions.
Eric Free is the Chief Growth Officer at Flexera, the IT lifecycle management platform used by enterprises to govern software, cloud spend, and technology assets. With a career spanning Intel, Rovi Corporation, and now Flexera, Free has spent two decades driving growth at the intersection of enterprise software, IoT, and cloud strategy. At Flexera, he oversees corporate strategy, M&A, business development, and go-to-market operations — steering a company with $221M+ in annual revenue and $5.85B in total funding toward what it calls the 'value era' of cloud.
Oomnitza is a San Francisco-based Enterprise Technology Management platform that gives IT teams a single, accurate picture of every asset in their organization — hardware, software, SaaS, and cloud — with 98%+ data accuracy and 1,500+ pre-built integrations. Founded in 2012, the company helps enterprises reduce costs, enforce compliance, and automate IT workflows across the full asset lifecycle, from procurement to offboarding.