SEO software has become very good at finding work for people. Search Atlas is betting that the more valuable business is getting that work done.
Retailers spent years teaching product pages to rank for humans. Ocula is betting the next customer may be an algorithm - and rebuilding the catalogue for both.

Botify is an enterprise platform that helps large brands stay discoverable across search engines and AI assistants. Founded in Paris in 2012 and now headquartered in New York, it combines large-scale website crawling, server-log analysis, AI-driven recommendations and automation to protect and grow organic traffic. As search shifts toward AI answers and shopping agents, Botify has repositioned around 'agentic AI' visibility, serving 500+ brands including Marriott, Expedia, Farfetch, Macy's and The New York Times.