College has a sticker price. Families have a budget. Sallie Mae built a business in the space between them - and now wants a place in the decisions that come before the bill.
A deposit-backed card gives people a way to start building credit. Seven million users later, Klar is extending that invitation to businesses, everyday spending and the prospect of a home.
A rate newsletter became a financial shopping destination used by more than 100 million people a year, according to the company. Its enduring proposition: make lenders compete before you commit.