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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

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PremiereTV Built a Publicity Machine That Turns One Room Into Twenty Markets
Media · Enterprise

PremiereTV Built a Publicity Machine That Turns One Room Into Twenty Markets

For more than three decades, a small California production company has practiced a useful kind of media arithmetic: one spokesperson, one tightly run session, and interviews across a map. When hotel junkets stopped, the arithmetic survived.

broadcast-pr · media-productionRead →
Company
OT
Media

On The Scene Productions knew how to make one shoot travel

A concert, a satellite feed, nine rooms full of people. The Los Angeles publicity company built a business moving footage where its clients could not be - then tried to follow audiences onto the web.

public-relations · broadcast-publicityRead →