psychometrics
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The Résumé Is Becoming Fiction. Criteria Wants Hiring Managers to Read the Signals
AI can polish a résumé in seconds, but it cannot make the underlying candidate better at the job. Criteria is betting that structured tests, interviews and a trail of 6 billion data points can tell employers what the application no longer does.
Solsten Wants Marketers to Stop Guessing - and Start Measuring Why People Click
Solsten built its reputation helping game studios decode player motivation. Now it is selling that psychology layer to marketers and AI builders - with unusually concrete case studies, a much broader market, and a harder question about when prediction becomes persuasion.
The Company Betting You Should Take the Exam Whenever You Want
A veteran-founded North Carolina startup spent more than a decade arguing that the honest way to catch cheating is to stop making people schedule it. As bigger rivals merge and raise prices, ProctorFree is quietly picking up their customers.
Gyfted
Gyfted is a Stanford-connected, remote-first HR-tech company that builds psychometric and cognitive assessments powered by behavioral science and AI. Its free consumer quizzes (Big Five, EQ, DISC, cognitive ability) draw millions of test-takers via organic search, while its B2B software helps founders, recruiters and team leaders screen candidates and hire for role and culture fit. Co-founded in 2020 by CEO Robert Kowalski with a team that includes Stanford GSB psychometrician Michal Kosinski as an adviser, Gyfted has raised roughly $1.3M in early funding.
Workera
Workera is an AI-native skills intelligence platform that helps enterprises verify, benchmark, and develop AI skills across their workforce. Founded in 2020 by Kian Katanforoosh and Andrew Ng, the company uses science-backed adaptive assessments and an AI mentor (Sage) to close skills gaps at scale. With over 100 million skills verified across Fortune 500 clients including Accenture, Siemens Energy, and Samsung, Workera has grown 1,021% over three years and is backed by $47.3M in funding from investors including NEA, Jump Capital, Owl Ventures, and Accenture itself.