product-intelligence
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Vypr wants your bad idea caught before it hits the shelf
From bread bags to birthday cards, Vypr lets brands test the small decisions that shape a launch. Its bet: consumer research earns its keep when there is still time to change the product.
Brands Were Copying Amazon Reviews Into Excel. Revuze Turned the Mess Into a Daily To-Do List
Revuze started with a travel-planning idea, found its real market in retail, and built an AI system for turning scattered customer comments into product fixes, sharper listings and earlier warnings. The bet is simple: a complaint becomes valuable when someone knows what to do next.
Sprig vs airfocus Is a Choice Between Evidence and Execution
Sprig helps teams gather and synthesize customer evidence. airfocus helps them turn that signal into priorities, roadmaps and accountable product decisions.
airfocus
The Product Intelligence Platform for teams that have to make the right decisions, fast.
Dana Kim
Dana Kim is the co-founder and CEO of Highlight, a New York-based product intelligence platform that modernizes in-home product testing for consumer brands. A former qualitative market researcher who spent years collecting insights the slow way - standing in stores with paper surveys for brands like Coca-Cola and Nike - she went to Wharton for an MBA, met co-founder Ethan Kellough, and built a technology-driven alternative that pairs a proprietary consumer community with logistics automation and AI analytics. Founded in 2020, Highlight has raised more than $30 million and works with brands including Nestle, Procter & Gamble and Mondelez. Kim has been named to GreenBook's 2022 Future List and Inc.'s 2024 Female Founders 250 list.
Grips Intelligence
Grips Intelligence is an e-commerce market research platform that measures daily online and offline product sales, giving brands, retailers, and investors a competitor- and SKU-level map of digital commerce. Founded in Berlin in 2018 by Moritz Thoma and Daniel Schmeh, Grips turns transaction signals into estimates of revenue, units sold, pricing, conversion, and market share so customers can spot growth opportunities and blind spots across marketplaces and direct-to-consumer stores.
Varun Sharma
Varun Sharma is the co-founder and CEO of Enterpret, an AI platform that turns messy, scattered customer feedback into a structured, queryable dataset for product teams. The 15th employee at Amplitude and a former enterprise customer success leader at Scale AI, he spotted a recurring blind spot: teams could track retention to the decimal but couldn't answer 'what are our top three customer pain points?' In 2020 he recruited his brother Arnav, then an Uber engineer, and the two built Enterpret in stealth for roughly 20 months before landing Notion as their first customer. The company raised a $20.8M Series A led by Canaan Partners in December 2024 and counts Canva, Notion, Loom, Strava, Linear, Perplexity and Descript among its users.