pipeline-generation
(11)
Orum
Orum is an AI-powered live conversation platform for B2B sales teams. Its dialer automates the tedious parts of outbound calling - filtering out voicemails, bad numbers, and phone trees - so reps spend more time in live conversations. Layered on top is an AI coaching and enablement suite (scorecards, roleplay, live call visibility) that helps managers develop reps and shorten ramp time. Founded in 2018 by Jason Dorfman, the fully remote company has powered more than a billion calls and is used by over 1,200 revenue teams.
Revenoid
Revenoid is a San Francisco and Carrollton, Texas-based AI company that builds a 'system of intelligence' for enterprise go-to-market teams. Formerly known as EvaBot, the company pivoted from AI-driven corporate gifting to a suite of AI sales agents that continuously monitor thousands of accounts for buying signals, prioritize them with a pain-based scoring engine called UrgencyIQ, and automate account research, prospecting briefs, meeting prep and personalized outreach directly inside existing GTM stacks like Salesforce, HubSpot, Outreach and Salesloft. Founded by CEO Rabi Gupta, the company raised a $10.83M Series A led by Comcast Ventures in 2022.
Unify
Unify is a San Francisco-based AI go-to-market platform that automates "warm outbound" - combining intent signals, B2B prospecting data, AI research agents, and multi-channel email sequencing into a single workflow. Founded in 2023 by ex-Ramp outbound lead Austin Hughes and ex-Scale AI machine-learning engineer Connor Heggie, the company helps sales and growth teams reach buyers with personalized messages at the moment they are ready to buy. Customers include Cursor, Perplexity, Airwallex, Flock Safety, and Together AI. Unify has raised roughly $59M+ to date, capped by a $40M Series B led by Battery Ventures in mid-2025.
Surfe
Surfe is a connected revenue workspace that bridges LinkedIn and CRMs so sales teams can find, enrich, and sync prospect data without leaving their browser. Its browser extension and waterfall enrichment engine chain 15+ data providers to deliver verified emails and mobile numbers, and its buying-signal layer flags which prospects are ready to talk today. Founded in Paris in 2020 as Leadjet by David Maurice Chevalier and Romain Ginestou, the company rebranded to Surfe in 2022 alongside a EUR4M seed round, and now serves teams at companies like Google, Uber, Amazon Web Services, Spendesk, and Pigment.
Valley
Valley is a New York-based AI startup building a single, autonomous outbound engine that acts as an AI sales development rep (SDR). It ingests your product, clones your voice, researches each prospect, and sends hyper-personalized LinkedIn outreach - identifying website visitors, enriching contacts, scoring intent, and booking sales meetings while human reps do other work. Founded by Zayd Ali, who exited a prior sales company at 18, Valley pitches itself as 'revenue in a box' for modern B2B teams, at roughly $395/month per seat versus a five-figure human SDR.
Warmly,
Warmly, is a San Francisco-based AI revenue orchestration platform built for SMB sales teams. It identifies anonymous website visitors at the person level, aggregates real-time buyer intent signals from multiple sources, and deploys AI agents to orchestrate personalized outreach across email, LinkedIn, and ads - all within seconds of a prospect showing interest. Founded in 2020 by four ex-Google engineers and backed by Felicis, NFX, and RTP Global with $21.5M raised, Warmly, turns the classic problem of 'who is on my website?' into a fully automated pipeline generation engine.
Matthew Mullin
Matthew Mullin is VP of Demand Generation at Cloudflare, the connectivity cloud and internet infrastructure company protecting millions of websites worldwide. Based in San Francisco, he leads pipeline creation strategy and buyer-centric demand programs for one of the most influential companies in global network security. Before Cloudflare, he spent over six years at Tenable building a marketing operations function from scratch, growing the team from 2 to 15+ professionals, winning a 2022 B2B Innovator Award from Demand Gen Report, and delivering a 40% pipeline increase through precision demand marketing. He is a self-described Boston sports fanatic transplanted to the Bay Area.
Kraig Swensrud
Kraig Swensrud is the co-founder and CEO of Qualified, the AI-powered pipeline generation platform built natively on Salesforce. A serial entrepreneur and former Salesforce CMO, he has founded three companies - Kieden (acquired by Salesforce in 2006), GetFeedback (acquired by Campaign Monitor in 2014, later by SurveyMonkey), and Qualified (acquired by Salesforce in April 2026 for an estimated multi-hundred million valuation). At Qualified, he built the category of conversational marketing and agentic AI for B2B enterprises, raising $163M in funding and growing to ~260 employees before the acquisition completed a full-circle return to Salesforce.
Qualified
Qualified is the San Francisco company that built Piper, the AI SDR agent that nurtures and converts website visitors into qualified pipeline for B2B enterprises. Born inside the Salesforce ecosystem and now being absorbed back into it, Qualified turned the corporate website from a brochure into a 24/7 sales floor.
Sean Whiteley
Sean Whiteley is a three-time enterprise software founder and President of Qualified, the AI pipeline generation platform he co-built with long-time partner Kraig Swensrud. Having navigated every major tech platform shift - from on-premise to cloud to AI - across a 30-year career that includes stints at AOL, PwC, PeopleSoft, webMethods, and Salesforce, Sean brings rare pattern recognition to go-to-market strategy. His companies have a track record of building deep inside the Salesforce ecosystem and exiting to strategic acquirers: Kieden to Salesforce (2006), GetFeedback to SurveyMonkey (2019), and now Qualified to Salesforce again (2025), in a deal that cements his legacy as one of enterprise software's most consistent repeat founders.
LeadIQ
LeadIQ is a B2B sales intelligence and prospecting platform that helps revenue teams build pipeline faster through verified contact data, AI-driven personalization (Scribe), champion tracking, and one-click CRM enrichment - all delivered through a browser extension that lives where sellers already work.