Partnerize

(2)

Malcolm Cowley and the business of getting out of the way

After helping build an affiliate network sold to AOL, Malcolm Cowley started again with a different proposition: give brands the tools to run their own relationships. The idea became Partnerize.

malcolm-cowley · mal-cowleyRead →

Legend

Executive · Operator · Author

Maura Smith Is Building Marketing for the Moment After the Click

For nearly two decades, Maura Smith has argued that affiliate marketing belongs in the boardroom, not the basement. Now AI is erasing the click, and her campaign to measure influence instead of habit looks less like a niche crusade and more like a map of what comes next.

maura-smith · partnerizeRead →