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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

online-focus-groups

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Company
FocusVision made the room bigger
Saas · Enterprise

FocusVision made the room bigger

It began by letting executives watch focus groups without boarding a plane. FocusVision’s longer experiment was bringing conversations, surveys and the people making decisions closer together.

market-research · research-technologyRead →
Company
Remesh Put 1,000 People in One Focus Group - Then Taught the Crowd to Sort Itself
Ai · Saas · Enterprise

Remesh Put 1,000 People in One Focus Group - Then Taught the Crowd to Sort Itself

The Cleveland-born research company found a sharp way out of the survey-versus-focus-group tradeoff: let hundreds of people speak freely, then let participants help reveal which ideas matter. Its newer AI assistant, Remy, is trying to carry that logic from the first question to the final decision.

market-research · online-focus-groupsRead →