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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

online-eyewear

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Company
The $10 Frame That Made Vision Benefits Look Absurd
Health · Enterprise · Ai

The $10 Frame That Made Vision Benefits Look Absurd

A factory visit exposed the gap between what glasses cost to make and what Americans paid. XP Health turned that gap into an employer benefit built around clear prices, online shopping, and local eye care.

vision-benefits · employee-benefitsRead →
Company
The $43 Million Shortcut: How KITS Turned Contact Lenses Into a Million-Customer Eyewear Machine
Consumer · Ecommerce · Health

The $43 Million Shortcut: How KITS Turned Contact Lenses Into a Million-Customer Eyewear Machine

KITS bought a working contact-lens engine, gave away the first pair of glasses, and spent years teaching a low-margin retailer to manufacture loyalty. The useful lesson is not the discount - it is the machinery behind it.

kits-eyecare · online-eyewearRead →