nyt-cooking
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The Newspaper That Put Wordle, Recipes and Box Scores on the Same Bill
The Times did not escape the newspaper business. It used puzzles, recipes, sports and shopping advice to make its journalism a more frequent habit - and its subscription harder to cancel.
Alison Roman
Alison Roman is a New York-based food writer, cookbook author, and newsletter publisher who turned unfussy home cooking into a cultural phenomenon. Best known for viral recipes like #TheCookies, #TheStew, and #ThePasta, she has authored four solo cookbooks - including the NYT bestsellers 'Nothing Fancy' and 'Something from Nothing' - and built a fiercely loyal subscriber base through her candid, witty voice. After stints at Bon Appétit, BuzzFeed, and the New York Times, she went fully independent, launching a newsletter, YouTube series, a Catskills corner store called First Bloom, and her own tomato sauce line in 2025.