music-media
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Jarret Myer
Jarret Myer is the founder and CEO of UPROXX Studios, the independent youth-culture media company he rebuilt by buying UPROXX, HipHopDX and Dime Magazine back out of Warner Music Group in 2024 alongside will.i.am and former Complex chief Rich Antoniello. Three decades earlier he co-founded Rawkus Records, the late-'90s independent label that signed Mos Def and Talib Kweli and became the home of conscious, underground hip hop. Between those bookends he built and sold Uproxx Media and launched the YouTube talent shop Big Frame, making him one of the rare operators to ship culture-defining ventures across records, web publishing and online video.
UPROXX
UPROXX is a Los Angeles-based digital media and entertainment company that grew from a music and pop-culture website into a connected-TV and social-video powerhouse reaching more than 160 million monthly viewers. Founded by Jarret Myer and Brian Brater, it owns brands including UPROXX, HipHopDX and Dime Magazine, produces original music and culture programming, runs a content studio for brand campaigns, and - after going independent again in 2024 alongside will.i.am and Rich Antoniello - sells media across YouTube and CTV while folding AI into how it makes and monetizes content.