Bilt found value in the one monthly payment rewards programs ignored. Now the rent-points company is trying to turn the home into the front door for payments, neighborhood commerce and everyday hospitality.
Made Card is a New York fintech building a credit card designed specifically for homeowners. Its Made Essential Visa Signature Preferred Card - issued by Lead Bank - rewards the ordinary spending of owning a home: mortgage payments, home improvement, maintenance, utilities, gas and groceries. Points can be cashed out the usual ways or redeemed for less usual ones, like buying down the card's own APR. Founded by Ashin Shah, Christophe Van and Alex Song, the company raised $8M+ in seed funding in November 2025 and launched a nationwide distribution partnership with Fairway Home Mortgage.