Bilt found value in the one monthly payment rewards programs ignored. Now the rent-points company is trying to turn the home into the front door for payments, neighborhood commerce and everyday hospitality.
Made Card is a New York fintech building a credit card designed specifically for homeowners. Its Made Essential Visa Signature Preferred Card - issued by Lead Bank - rewards the ordinary spending of owning a home: mortgage payments, home improvement, maintenance, utilities, gas and groceries. Points can be cashed out the usual ways or redeemed for less usual ones, like buying down the card's own APR. Founded by Ashin Shah, Christophe Van and Alex Song, the company raised $8M+ in seed funding in November 2025 and launched a nationwide distribution partnership with Fairway Home Mortgage.
Ashin Shah is the co-founder and CEO of Made Card, a New York fintech building the first credit card designed for the full homeownership lifecycle. After a decade in investing - Bain Capital Credit, an activist hedge fund, and a principal seat at Valinor Management - Shah teamed up with fellow Harvard math alum Christophe Van to attack a gap hiding in plain sight: the largest expenses in American life, mortgages and home costs, earn no rewards. The Made Essential Visa Signature Preferred Card pays homeowners for on-time mortgage payments and everyday home spending, with points redeemable toward lower closing costs. In November 2025 the company launched with $8M+ in seed funding co-led by Jump Capital and Village Global, plus a nationwide distribution deal with Fairway Home Mortgage.