Tagged: monrovia
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Monrovia
Monrovia is a 100-year-old American plant company founded in 1926 that grows and sells premium ornamental and edible plants. Now headquartered in Dayton, Oregon, it is the nation's largest grower of premium shrubs, perennials and trees by sales and container acreage, offering more than 4,000 varieties - including 250-plus exclusives - grown across a network of regional nurseries. Under the 'Grow Beautifully' banner, Monrovia partners with top breeders and plant hunters worldwide, pioneered container-grown plants, and sells roughly 22 million plants a year through independent garden centers and its own e-commerce site.
Miles Rosedale
Miles Rosedale is the second-generation steward of Monrovia, the wholesale nursery his father Harry founded in 1926. A Stanford-trained historian turned tax attorney, he traded oil-and-gas law for potting soil in 1981 and ran the company as CEO from 1986 to 2020. Under him Monrovia became one of America's largest nurseries - roughly 22 million plants, 2,000-plus varieties, 5,000-plus garden centers - and a pioneer of container growing, custom soil blends, plant patenting and consumer branding. He stepped down as CEO at the end of 2020 to become co-chairman of the board, and is an inductee of the Green Industry Hall of Fame.