Cedric Chin is a Malaysian-born operator, writer, and founder of Commoncog - a paid newsletter serving 9,000+ investors and operators weekly. He bootstrapped a restaurant point-of-sale system (EPOS) from zero to $4.5M ARR in two years before its acquisition by Ant Financial, doubled a SaaS company's ARR in 8 months through repositioning, founded NUS Hackers (Singapore's most influential university hacker club), and now writes long-form research on accelerating business expertise, tacit knowledge, and the mental models shared by experienced operators.
Gabriel Weinberg is the founder and CEO of DuckDuckGo, the privacy-focused search engine he built from his basement in Valley Forge, Pennsylvania starting in 2008 - while simultaneously being a stay-at-home dad. A former MIT physicist who sold his first social network for $10 million just before Facebook made it obsolete, Weinberg turned DuckDuckGo into a billion-dollar company processing over 100 million searches daily, without tracking a single user. He is also the co-author of 'Super Thinking' and 'Traction', two widely-read books on mental models and startup growth.
George Mack is a British entrepreneur, writer, and marketing strategist best known for popularising the concept of 'High Agency' - the belief that you control your own destiny - and for building The Ad Professor into a platform reaching 300+ million people. Through his Substack newsletter (70,000+ subscribers), podcast appearances on Modern Wisdom and My First Million, and a Twitter following of 300,000+, Mack has become one of the most influential thinkers on mental models, decision-making, and entrepreneurship online. He co-founded the marketing agency Multiply, which has worked with startups backed by Stripe, Y Combinator, Sequoia, and LVMH, and is known for viral ideas like the 'Cocaine Phone vs. Kale Phone' two-device productivity protocol.