medspa
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Moxie gives the solo medspa a bigger back office
A good injector can still be a bewildered business owner. Moxie bundles software, coaching and collective buying power to help independent aesthetic practices keep their independence.
Ever/Body sells Botox. Its real pitch is belonging.
A cosmetic dermatology chain built around an awkward question: how do you make a medical treatment feel approachable without making it feel trivial?
The Scale Lies. Styku Built a Spinning Camera That Doesn't.
A physicist who once worked on NASA's human spaceflight program bet that people quit diets because a bathroom scale can't show progress. His answer: a rotating infrared camera that turns your body into data - and, lately, a health screen.
Annie Aesthetic
Annie Aesthetic is a medical-aesthetics holding company that partners with and acquires leading medical spas across the United States. Incubated by Tucker's Farm Corporation in May 2022 with roughly $30 million of equity capital, it provides its partner clinics with growth capital, operations, marketing, recruiting, technology and legal/regulatory support while keeping founders and operating teams in place. By late 2025 the platform had grown to about $65 million of revenue across 12 medical-aesthetics brands, backed by InterAlpen Partners, Brookside Equity Partners and Plexus Capital.
Vagaro
Vagaro is a Pleasanton, California SaaS company that runs the back office for salons, spas, fitness studios, and wellness businesses. From a single dashboard, owners book appointments, take payments, manage staff and inventory, run marketing, and get discovered on a consumer marketplace and app. Founded in 2009 by Fred Helou, it now serves more than 83,000 businesses across the US, Canada, UK, and Australia, reached a $1 billion valuation in 2021, and bundles scheduling, point-of-sale hardware, embedded payments, and AI tools into one subscription.
Cherry
Cherry is a San Francisco fintech that lets healthcare and wellness practices offer patients buy-now-pay-later financing at the point of care. Founded in 2019 by Felix Steinmeyer and Charles Mourani, the company underwrites loans up to $50,000 in under 60 seconds with a soft credit pull, pays providers upfront, and is used by more than 60,000 practices across dental, medical aesthetics, dermatology, optometry and veterinary care.