marketing-consulting

(11)
Company
The Marketing Department That Refused to Stay Outside
Media · Enterprise

The Marketing Department That Refused to Stay Outside

Crux KC found a lucrative space between the expensive executive and the disconnected agency: put the strategist inside the room, then bring the whole department with them.

fractional-cmo · marketing-agencyRead →
Company
Allegiance Consulting Group and the Crisis Before It Exists
Enterprise · Media

Allegiance Consulting Group and the Crisis Before It Exists

Most crisis firms arrive when the cameras do. This Little Rock consultancy would rather inspect the story, the stakeholders and the weak seams while everyone still has time to think.

reputation-management · crisis-communicationsRead →
Company
The Agency That Wants You to Need It Less
Education · Enterprise

The Agency That Wants You to Need It Less

Lorrie Thomas started with $2,500, an honest email, and a hunch that marketing could feel less awful. Two decades later, her boutique agency sells something unusual: expert help designed to make clients more capable, not more captive.

digital-marketing-agency · marketing-consultingRead →
Company
Digital Rain knows what happens after the handshake
Enterprise · Media · Social

Digital Rain knows what happens after the handshake

A trade-show introduction is easy. Turning it into useful business takes a plan, a budget, and someone willing to ask awkward questions. That is where April Rain’s marketing and events agency gets interesting.

digital-marketing · automotive-marketingRead →
Company
Golden Opportunities puts a plan behind the posts
Enterprise · Media

Golden Opportunities puts a plan behind the posts

Golden Ashby’s consultancy connects social media, content, and search with the work happening inside a business. Its most useful promise is a marketing plan that can be put to work in stages.

integrated-marketing · social-media-marketingRead →
Company
Eclectic Communications would rather you call its clients
Media · Enterprise

Eclectic Communications would rather you call its clients

A Los Angeles media agency once used its client page to question the client-logo wall. Its alternative tells you something useful about buying advertising: ask who did what, then ask what happened.

media-agency · media-planningRead →
Company
Sailing Marketing wants your brand promise to survive the unboxing
Enterprise · Ecommerce

Sailing Marketing wants your brand promise to survive the unboxing

For Chinese companies going abroad, Sailing Marketing treats branding as a company-wide job. The revealing part of its pitch is what happens between the advertising and the delivery.

brand-strategy · cross-border-marketingRead →
Company
Sheena Marie and the $1,500 question: what happens after the click?
Ecommerce · Enterprise

Sheena Marie and the $1,500 question: what happens after the click?

Her marketing business puts websites, paid campaigns and customer care under one roof. The revealing detail is what happens after someone shows interest.

digital-marketing · web-developmentRead →
Company
The Chambers Group knows where the audience is hiding
Media · Social · Enterprise

The Chambers Group knows where the audience is hiding

From supermarket packaging to celebrity feeds and hotel-room televisions, this family agency follows attention wherever it goes. Its most revealing sales pitch comes with a $498,000 email bill.

digital-marketing · brandingRead →
Company
V4 Company Turned a Marketing Method Into 250 Local Growth Shops
Enterprise · Ecommerce · Education

V4 Company Turned a Marketing Method Into 250 Local Growth Shops

The Brazilian firm does not want to be judged by clever ads. Its pitch is more mechanical: find the leak in a company’s sales system, assign a specialist team and measure whether revenue moves.

digital-marketing · growth-marketingRead →
Company
The Ad Holding Company That Trades in Attention, Not Square Footage
Media · Enterprise · Ecommerce

The Ad Holding Company That Trades in Attention, Not Square Footage

VaynerX looks like an agency group. Look closer and it behaves more like an attention portfolio - one that can spot a cultural signal, make the work, buy the media and sometimes own the audience too.

advertising-agency · social-media-marketingRead →