luxury-skincare
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Element Eight Put Spine-Surgery Science in a $250 Face Cream. The Hard Part Is Selling Oxygen.
Element Eight borrowed an oxygen-delivery idea from the operating room, wrapped it in heavy glass and marched it into luxury beauty. Its opportunity is a real technology story; its challenge is proving that story on a bathroom shelf.
Tatcha Put a Two-Minute Ritual in a Purple Jar
A blotting paper became a prestige skincare brand, a reported $500 million exit and a lesson in how ritual can be product design. Tatcha now has to keep intimacy intact while selling through more doors than ever.
MALIN+GOETZ
MALIN+GOETZ is a New York-founded modern apothecary that makes uncomplicated, high-performance skincare, fragrances and candles for all skin types. Started in 2004 by Matthew Malin and Andrew Goetz - a couple who met the beauty and design worlds head-on - the brand launched with six essentials gentle enough for Malin's own sensitive, reactive skin. Two decades later it is a cult grooming staple sold in dozens of countries, known for its grapefruit face cleanser, eucalyptus deodorant and its 19th-century-apothecary-inspired packaging.