Jonathan Cathey bootstrapped a toy company with a $500 check, learned that shelf space is scarcer than ideas, and built a licensing machine around the emotional details collectors refuse to forget.
Jen Bekman is the founder and CEO of 20x200, the pioneering online venue that sells limited-edition fine art prints starting at $20. After a first career in the early internet (New York Online, Netscape, Disney, Meetup), she opened the Jen Bekman Gallery in Manhattan in 2003, launched the Hey, Hot Shot! photography competition, and in 2007 built 20x200 on a simple formula - small editions, accessible prices - to turn ordinary people into art collectors and help artists make a living.