SoyMomo began with a stubborn question: how do you let a child call home without handing over the whole internet? A flawed first watch, a bruising trip through Chinese manufacturing and an unexpectedly timely tablet turned that question into a Chilean family-tech business.
Russell York built a kids smartwatch that deliberately can't browse the web, can't open TikTok, and wants to be the last device parents buy before the smartphone talk. Then he sold enough of them to top Amazon's charts.