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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

intentsify

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Legend
Allie Kelly Wants Marketing to Stop Guessing - and Start Listening
Executive · Operator · Advisor

Allie Kelly Wants Marketing to Stop Guessing - and Start Listening

Across hospitality, recruiting software and buyer-intelligence platforms, Allie Kelly has kept returning to the same useful idea: data earns its keep when it helps people make better creative decisions.

allie-kelly · b2b-marketingRead →
Legend
Marc Laplante Keeps Rebuilding the Map of Buyer Intent
Founder · Executive · Operator

Marc Laplante Keeps Rebuilding the Map of Buyer Intent

After 13 years in technology media, a predictive-analytics exit, and a return to the CEO seat, Marc Laplante is still chasing the same useful question: what are business buyers trying to do next?

marc-laplante · intentsifyRead →