Tell All Your Friends has spent two decades making a quiet wager: in music publicity, the valuable thing is not volume. It is knowing which story belongs in which inbox - and why anyone should care today.
The Los Angeles agency built its business inside independent music. Its work for artists, festivals, and beer brands reveals why knowing a scene can matter as much as knowing an editor.
The Paris company turned digital distribution into a ladder: self-serve tools at the bottom, local expertise in the middle, and full artist development at the top. Now it is adding publishing, deeper marketing, and a responsible-AI position to the same system.