guest-wifi
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Purple Sold the Broadband Business. Then It Made the WiFi Login Pay.
The Manchester company stopped selling broadband and began selling what happens after people connect. Its software now turns an ordinary utility into consented customer data, indoor directions and a measurable line on the profit-and-loss statement.
Cloud4Wi Found a Business Hiding Inside the Guest WiFi Login
The unglamorous captive portal became a wedge into customer data, automated access and AI-assisted network operations. Cloud4Wi's playbook is less about replacing routers than making the ones already in the ceiling earn their keep.
Eleven Software
Eleven Software is a cloud-based managed Wi-Fi platform built for hospitality, multifamily, and community connectivity. Its flagship product, ElevenOS, lets hotel brands, apartment operators, and telecom carriers centrally manage guest and resident Wi-Fi across multiple properties, devices, and hardware vendors - handling authentication, branded onboarding, loyalty integration, tiered bandwidth, and real-time analytics without replacing existing infrastructure. Founded in 2001 and now based in Las Vegas, Eleven serves brands like Marriott, Accor, and carriers such as AT&T and Charter.