global-cmo
(9)
Karin Netzer Makes the Invisible Work of Enterprise Software Legible
From photography and television to smart cities and cloud integration, Karin Netzer has built a career translating complicated systems into reasons to care.
Susheel John Has Spent a Career Teaching Paper to Move
From Kodak’s Asia-Pacific document-imaging business to ibml’s new AI platform, John’s career follows one stubborn corporate problem: turning mountains of paper into information that can actually move.
Morgan Flatley Put the World’s Biggest Menu Back in the Hands of Its Fans
Her cleverest move at McDonald’s was not inventing a new appetite. It was noticing the rituals already hiding in plain sight - then giving a global brand permission to sound like the people who love it.
Kathryn Condon Has to Make Vanguard Feel New Without Making It Feel Different
After nearly 13 years at Fidelity, Kathryn Condon took one of finance's trickiest briefs: help Vanguard reach a broader generation of investors while protecting the trust that made the brand matter.
Ana Maria Henao Is Teaching a Food Giant to Share the Brand
After a career spanning detergent, fragrance, beer, snacks and artificial intelligence, Sigma Foods' global CMO is applying one durable idea: understand people, act on what you learn, and give up a little control.
Siddharth Taparia Is Making Real Estate Marketing Answer to the Numbers
At JLL, an engineer-turned-CMO is treating trust as an asset, AI as a working tool, and marketing as a discipline that should be able to show its math.
The marketer who taught Pfizer to talk like a human
She spent 23 years climbing Pfizer's ladder in five countries. Now she is trying to make one of the world's biggest drug companies sound less like a laboratory and more like a person you would actually listen to.
Samantha Avivi
After three decades moving between agencies, consumer brands, consulting and the automotive aisle, Samantha Avivi has arrived at Bayer's global CMO seat with a durable operating idea: trust is built by listening closely, making boldly and giving teams room to grow.
Liz Capitani
Liz Capitani is the Global Chief Marketing Officer at Hello Molly, the Australian-born, globally shipping women's fashion e-commerce brand. A marketing leader with roughly two decades in retail and apparel, she has built brand vision, run global campaigns, and led customer and user experience work for fast-growing fashion companies including Petal & Pup, Lulus, and her own fine-jewelry venture, Stay Goldee. She is known for culturally resonant, storytelling-led campaigns and for building brands with loyal, devoted followings across the US and Australian markets.