Magic Mind makes a 2-ounce 'mental performance shot' built from a blend of around a dozen nootropics, adaptogens, vitamins and antioxidants - think lion's mane, ashwagandha, L-theanine and ceremonial matcha - designed to deliver calm focus without the jitter-and-crash cycle of a big cup of coffee. Founded in 2020 by James Beshara and William Hicks, the brand started in a San Jose commercial kitchen, grew through direct-to-consumer subscriptions, and has since pushed into national retail including Whole Foods, Erewhon, Sprouts and Albertsons. It raised a $12.4M Series A in September 2025.
Cal Newport is a Georgetown University computer science professor and bestselling author who has shaped how a generation of knowledge workers thinks about attention. He coined the modern usage of 'deep work,' argued for 'digital minimalism,' and most recently introduced 'slow productivity.' He has never opened a social media account.
Anjan Katta is the founder and CEO of Daylight Computer Co., a San Francisco-based public benefit corporation building the world's first blue-light-free, high-refresh-rate tablet designed for human health and deep focus. His flagship product, the DC-1, uses proprietary 'Live Paper' reflective LCD technology - patented by Katta himself - to eliminate flicker, reduce eye strain, and strip away the dopamine-exploiting design patterns baked into conventional screens. A Stanford-educated engineer who started the company in 2018 after years of frustration with how screens were affecting human attention and wellbeing, Katta has raised $20 million from tech veterans and sold out every Founder's Edition batch of the DC-1.