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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

film-exhibition

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Company
Lark Theater learned to sell more than a movie ticket
Media · Consumer

Lark Theater learned to sell more than a movie ticket

Larkspur saved its Art Deco cinema. Keeping it alive took a second invention: one room with enough reasons for a whole town to come back.

independent-cinema · nonprofitRead →
Company
Onni Creative Makes the Lobby Part of the Movie
Media · Enterprise

Onni Creative Makes the Lobby Part of the Movie

A pizza box fans wanted without the pizza explains Onni Creative’s business: giving moviegoers something worth leaving home for, then helping cinemas make it happen.

cinema-marketing · entertainment-marketingRead →
Company
Cineplex Built a Business Around the One Thing Netflix Cannot Ship: A Night Out
Consumer · Media · Ecommerce

Cineplex Built a Business Around the One Thing Netflix Cannot Ship: A Night Out

Canada's biggest exhibitor stopped treating the movie ticket as the whole product. Its harder-to-copy advantage is the evening wrapped around it - popcorn, premium screens, loyalty points, ads, games, dinner and the stubborn human urge to go somewhere together.

cineplex · movie-theatresRead →
Company
Cinemark
Media · Consumer · Ecommerce

Cinemark

The Texas chain that turned reduced-admission nights and a monthly ticket subscription into one of the steadiest seats in a shaky business.

movie-theaters · cinemaRead →