farm-finance
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FarmRaise
FarmRaise is a San Diego-based agtech company building vertical software for U.S. farms and the organizations that serve them. Its flagship app, FarmRaise Tracks, turns messy shoebox-of-receipts farm bookkeeping into organized income, expense, mileage and inventory records, while a program-management platform helps USDA, ag nonprofits and corporate partners run farmer enrollment, grants and conservation payments. Founded in 2020 by Stanford classmates Jayce Hafner and Sami Tellatin with product lead Albert Abedi, the company raised a $7.2M seed round led by Susa Ventures and serves more than 20,000 farmers and innovators.
Jayce Hafner
Jayce Hafner is the co-founder and CEO of FarmRaise, a farm financial software startup that turns the maze of USDA paperwork and cash-flow tracking into something a farmer can finish on a phone in minutes. A cattle farmer's daughter from Virginia's Shenandoah Valley, she spent years in environmental policy - lobbying Congress, organizing UN climate delegations, and working on Apple's sustainability team - before deciding that real change in agriculture would come from tools, not talk. She holds an MS in agriculture and an MBA, both from Stanford, and has grown FarmRaise past 20,000 farmers on a mission to make farming more profitable, resilient, and equitable.