faith-tech
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Hallow Turned Ancient Prayer Into a Consumer Habit - Here’s the Playbook and the Catch
The Chicago startup sells no new theology. It sells a better doorway into old rituals - and its mix of habit design, seasonal launches and famous voices has carried a Catholic app to nearly 24 million installs.
Overflow
Overflow is a faith-and-nonprofit fintech that lets churches, ministries, universities and charities accept the kinds of gifts most donation tools ignore - publicly traded stock, cryptocurrency, donor-advised funds, ACH, cards and digital wallets - all through one online flow that replaces the old fax-and-paperwork process for asset-based giving. Founded by former Google engineer Vance Roush after his own church struggled to accept stock gifts, the company reports that donors who give appreciated assets tend to give far more than they would in cash, and it has expanded into NFC 'Tap' giving hardware, an AI-assisted giving product and analytics. Overflow raised a $20M Series B in February 2024 and says it serves more than 1,000 organizations.
Steve Gatena
Steve Gatena is the founder and CEO of Pray.com, the world's #1 app for daily prayer and faith-based audio content. A former NCAA football champion who won a Rose Bowl at USC, he built and sold a fast-growing video agency (REP Interactive) and ran a $150M aerial production company (Helinet) before the death of his business partner in a plane crash redirected his life toward faith. Launched in 2016, Pray.com became a leading destination for prayer, sermons, Bible stories narrated by celebrities, and faith community, raising more than $30M from investors including TPG Growth, Greylock Partners, Spark Capital, and Science Inc. In 2025 Gatena received the LA Times Executive Leadership Award.