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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

experience-research

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AllCompaniesPeopleStoriesProducts
Legend
Michael Winnick Put Research in Everyone's Pocket. Now He Wants It to Keep Up.
Founder · Executive · Operator

Michael Winnick Put Research in Everyone's Pocket. Now He Wants It to Keep Up.

The Dscout founder spent years turning private moments into useful evidence. His new problem is faster and stranger: how to preserve human judgment when machines make answers cheap.

michael-winnick · dscout-founderRead →
Company
Dscout Spent 15 Years Bottling Human Context. Now It Has to Keep AI From Watering It Down.
Saas · Enterprise · Ai

Dscout Spent 15 Years Bottling Human Context. Now It Has to Keep AI From Watering It Down.

Dscout escaped the focus-group room by putting a research diary in people’s pockets. Its next trick is harder: using AI to make research faster without turning lived experience into beige summaries.

user-research · ux-researchRead →
Company
Discuss Turned the Focus Group Into Software. Now It Wants to Make Research Remember
Ai · Saas · Enterprise

Discuss Turned the Focus Group Into Software. Now It Wants to Make Research Remember

The Atlanta-based research platform spent a decade making customer conversations easier to run. Its next bet is harder: joining human interviews, AI agents and survey data without turning insight into synthetic mush.

market-research · qualitative-researchRead →