ecommerce
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How Many Creators You Have Decides CreatorIQ or Aspire
CreatorIQ's contract and payment workflows assume hundreds of creators. Aspire's gifting workflows assume dozens. The line that decides which platform fits is program scale, not feature count.
HubSpot Wants the Budget Klaviyo Built Its Empire On
HubSpot's newer commerce triggers now chase the same DTC-brand spend Klaviyo turned into a $1.2 billion business. For a brand already running HubSpot as its CRM, the choice comes down to building inside the system of record or bolting on the best tool for the job.
Klaviyo Crashed Braze's Party With SMS And Push
Klaviyo built an empire on ecommerce email. Its move into SMS and mobile push has now pulled it onto Braze's turf, and the fight is narrowing to one prize - the Shopify brand that wants everything in one place.
Chative Wants Your DMs to Do the Selling
A 13-person team split between Singapore and Da Nang built an AI-run inbox that turns Facebook, Instagram and WhatsApp chats into checkouts. The pitch is blunt: sell more, hire less.
Smartsupp Turned a Brno Chat Widget Into Europe's Sales Sidekick
Founded in 2013 above a lecture hall at Brno University of Technology, Smartsupp built a live chat that quietly runs on tens of thousands of European online stores - and now ships an AI shopping assistant named Mira.
Provide Support Skipped the AI Race to Keep Live Chat Simple
While LivePerson chased conversational AI and Fortune 500 contracts, this quiet New York shop has run the same unlimited-chat, all-features-included live chat since 2003 - and more than 10,000 customers still pay for it.
Chative Is Betting Your Next Sale Starts In The DMs
The Da Nang-built messaging platform grew out of a chatbot tool called BotStar. Now it wants to be the one inbox where AI and human agents close sales across Facebook, Instagram, WhatsApp and Shopify.
How Smartsupp Turned a Free Chat Box Into an AI Sales Assistant
Three engineers from Brno built a live chat anyone could switch on for free, stayed profitable without chasing venture money, and now let an AI named Mira answer most of the questions their 100,000 webshops get.
Your Support Inbox Is a Billion-Dollar Battleground
Two enterprise giants and two upstarts are fighting over the same thing - the message a customer sends when something breaks. Here is how SAP, Oracle, Gorgias and Front split a market nobody used to care about.
The 12 Best Email Marketing Platforms for Businesses in 2026
A field guide to the twelve email marketing platforms worth a business's money in 2026 - from Mailchimp's all-rounder ecosystem and Klaviyo's ecommerce muscle to Brevo's generous free tier, ActiveCampaign's deep automation, and beehiiv's creator-first newsletter engine. Email still returns roughly $36 to $42 for every dollar spent, and the tool you pick decides how much of that you actually keep.
The Ask-and-Act Web: How AI Is Rewiring the Internet 2026–2029
A data-driven editorial report mapping how the AI-native internet will reshape search, content, attention and brand visibility between 2026 and 2029. The piece argues the web is shifting from 'search and click' to 'ask and act' — answer engines synthesize replies, agents transact on users' behalf, and the open link economy is being renegotiated in real time. Drawing on 30+ primary sources including Pew Research, McKinsey, Cloudflare, Stanford HAI, and Similarweb, it covers the adoption explosion (900M weekly ChatGPT users), the great decoupling of searches from clicks (69% zero-click), the stumbling first steps of agentic commerce, the rise of synthetic content (52% of new articles AI-generated), and a practical playbook for publishers, brands, and e-commerce operators navigating the shift.