digital-workflows
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William Hays Makes the Back Office Worth Watching
He helped compress AllianceBernstein into two letters. Now GreenSlate's chief marketing officer is giving payroll, timecards and production accounting something they rarely receive: a clear plot.
Notion vs ServiceNow and the War for Where Work Lives
One grew from the bottom up, adopted by individuals who never asked IT for permission. The other grew from the top down, running the workflows that keep the Fortune 500 upright. They are converging on the same question: where should work actually live?
ServiceNow
ServiceNow is the enterprise software company behind the Now Platform, a single cloud system that turns the messy, cross-departmental work of large organizations - IT tickets, HR cases, customer issues, security incidents - into digital workflows that can be automated. Founded in 2004 by Fred Luddy and now led by CEO Bill McDermott, the company has grown into one of the most valuable software firms in the world, generating over $13 billion in annual revenue and racing to embed agentic AI into every business process for the 8,000-plus enterprises and the vast majority of the Fortune 500 that run on it.
Sean Regan
Sean Regan is SVP of Product and Solutions Marketing at ServiceNow, the enterprise cloud platform reshaping how work gets done. With a career that spans Atlassian, Symantec, and DocuSign, he is one of the sharper B2B marketing minds in Silicon Valley - someone who built product marketing orgs from scratch and is now helping position ServiceNow's AI-native platform at the frontier of autonomous enterprise work. He also founded Deviate Partners in 2014, an advisory firm where he advises and invests in tech companies.