A prototype can work perfectly and still go nowhere. SecondMuse helps build the relationships, manufacturing routes and financing that give useful ideas a market.

At Torn Banner Studios, Alex Hayter treats marketing as part of the game-making process: listen closely, try strange ideas, and let the audience into the room before launch day.
The Toronto studio found its edge in public, stumbled when it wandered from it, and rebuilt around a simple idea: make combat worth talking about, then let the players show you what to fix.