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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

colin-sapire

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Legend
Colin Sapire’s Second Spin: Building a Blender People Refuse to Hide
Founder · Executive · Operator

Colin Sapire’s Second Spin: Building a Blender People Refuse to Hide

After helping turn personal blending into a mass-market ritual, the accountant-turned-inventor returned with Beast Health - a lesson in why the second draft should be slower, sturdier and handsome enough to live in public.

colin-sapire · beast-healthRead →
Company
The NutriBullet Founder Came Back With a $149 Blender - and a Lesson in Selling Less, Better
Consumer · Health · Ecommerce

The NutriBullet Founder Came Back With a $149 Blender - and a Lesson in Selling Less, Better

After helping turn NutriBullet into a household habit, Colin Sapire returned to fix the category's cheaper, louder afterlife. Beast Health's wager is that a blender can earn permanent counter space - if the hardware, ritual and restraint are good enough.

personal-blenders · kitchen-appliancesRead →