The Berkeley roaster taught America to expect more from a cup. Sixty years later, its harder trick is carrying that craft from a hand-roasted batch to grocery aisles, subscriptions and airplane trays without turning it into mere nostalgia.
Odeko is a New York-based operations platform for independent cafes and small food-and-beverage businesses. It combines supply-chain logistics - overnight delivery of cups, lids, syrups, dairy and other back-of-house essentials from its own warehouses - with software for inventory management and mobile ordering. By aggregating buying power across more than 10,000 shops, Odeko helps owners cut costs, save time on vendor management, and reduce waste, letting small operators compete with national chains.