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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

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Company
The Credit Card Company Hiding in America’s Shopping Bags
Fintech · Consumer · Ecommerce

The Credit Card Company Hiding in America’s Shopping Bags

Bread Financial sits behind the cards, rewards and payment plans of brands from Ulta to the NFL. Its quiet advantage is not a flashy app - it is the machinery that turns a checkout into a long-term financial relationship.

bread-financial · consumer-financeRead →
Legend
Daragh Murphy
Founder · Executive · Operator

Daragh Murphy

Daragh Murphy is the Irish-born co-founder and CEO of Imprint, a New York fintech that builds co-branded credit card and loyalty programs for consumer brands like Rakuten, Booking.com, Turkish Airlines and H-E-B. A former corporate lawyer and WeWork operator, he started Imprint in 2020 and grew it to unicorn status, reaching a $1.2 billion valuation in a $150 million Series D in December 2025.

daragh-murphy · imprintRead →