clorox
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The Agency That Fired the Hallway
Clorox once kept print people in one silo and digital people in another. Then it moved 43 desks, rewired the reporting lines, and built an agency that could make a bottle label, a website and a board game without leaving the company.
Elena Otero Built Brands Across 40 Countries. Now She Works on the Questions Behind Them.
An engineer by training and a marketer by practice, Elena Otero learned to make global brands feel local. Her second act moves the same discipline from the supermarket shelf to the boardroom.
The $6.7 Billion Company Hiding in Your Cleaning Closet
Clorox began with five men, $500 and a bottle of industrial bleach. More than a century later, its real product is a portfolio of small, repeatable solutions to messy everyday life - now with Purell at the center of a sharper health-and-hygiene bet.
Jennifer Nuckles
Jennifer Nuckles is the Chairperson and CEO of R-Zero, a San Francisco-based smart building technology company that deploys UV-C light, IoT sensors, and AI to make indoor environments safer, healthier, and more energy-efficient. With 25+ years spanning consumer goods giants (Clorox), social gaming (Zynga), digital health (Doctor on Demand), and fintech (SoFi), she is one of the rare executives who has led marketing and operations at scale across radically different industries. She took the helm at R-Zero in October 2022, raised a $105M Series C, and is on a mission to fix the fact that we spend 90% of our lives inside buildings that were never designed to keep us healthy.