cents
(2)
Alex Jekowsky went looking for a laundromat. He found a software company.
After selling his campus-commerce startup at 23, Alex Jekowsky considered buying laundry stores. Working behind their counters helped him see a different business: building the tools their owners needed.
Lawrence Herman
Lawrence Herman is the Chief Financial Officer and AI Strategy Leader at Cents, the all-in-one operating system for laundromats and dry cleaners. A payments and fintech finance veteran, he has steered the books at Dwolla, Accrete, and Paxful, and logged earlier stretches at Mastercard, American Express, Dataminr, EY, Citi, Morgan Stanley, and Goldman Sachs. Harvard-trained in economics, he is known for calm during industry cycles, a preacher's zeal for financial literacy, and a habit of walking into every meeting with three discussion points and three asks.