
A finance graduate helped bring software to the fashion front row. Now Michael Jaïs is asking a harder question: what should a brand do with all that attention?
A click can tell you where a finger went. Stephen Upstone has spent years trying to discover where a mind went - and built LoopMe around the difference.

The Chicago operator spent years turning data into an agency business. Now, as CEO of Manifest, he is making a blunt case for the neglected stretch between brand fame and the final click.