blue-yonder
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One Network Enterprises: The $839 million information gap
A shipment can cross an ocean before its paperwork catches up. One Network Enterprises built a business around getting suppliers, carriers, and customers to work from the same live picture.
James Donald Armstrong’s unfinished business
He co-founded JDA Software, the company now known as Blue Yonder. But the places that stayed with Jim Armstrong were a mining town, a winter shelter and a community on the Mexican border.
Optoro and the expensive afterlife of a refund
A refund ends the shopping trip. Optoro’s software follows the merchandise into its next one - a journey where speed, condition and a better decision can rescue a retailer’s margin.
Kevin Iaquinto Makes Complicated Software Sound Human
After three decades of name changes, acquisitions and software jargon, Coupa's chief marketing officer still works from one durable conviction: even enterprise buyers are people first.
Amanda Dyson Wants Marketing to Stop Counting Applause
After two decades inside supply-chain software, Amanda Dyson has a blunt test for marketing: did it move the business? Her new assignment at DemandTec is to make a 25-year-old company’s story catch up with what its software has become.