behavioral-ai
(9)
Abnormal AI knows when a perfectly polite email is trouble
A convincing invoice can be more dangerous than a suspicious attachment. Abnormal AI built its business by learning how people normally work - and noticing when someone else borrows the script.
Bfore wants to catch the crime before the click
Cybercriminals need somewhere to set up shop. Bfore’s PreCrime platform watches that preparation, then helps security teams shut the shop before customers arrive.
Rep AI wants to catch the sale before the shopper leaves
The ecommerce software watches for hesitation, then offers product advice or handles a support request. Its most revealing customer stories show how much a sale can depend on one unanswered question.
The Five-Click Gamble: Session AI Bets the Discount on What You Do Now
Most retailers ask who a shopper is. Session AI asks what the shopper is doing right now - then decides, before the tab closes, whether a coupon would rescue the sale or merely give money away.
Evan Reiser and the Art of Learning What Normal Looks Like
He failed a semester, fed an early startup from the dollar menu, and spent a decade learning how behavior becomes data. Then Evan Reiser turned those lessons toward an elusive signal in security: people.
Trustmi
Trustmi is a behavioral AI platform for payment security that helps enterprises stop socially engineered fraud and costly payment errors before money moves. Founded in 2021 by Shai Gabay and Eli Ben Nun, the company correlates signals across email, vendors, financial documents and payment workflows to build vendor 'digital fingerprints' and deliver a real-time safe/unsafe decision across the entire payment lifecycle. Trustmi says it protects over $240 billion in payments annually and has helped prevent more than $1 billion in fraud.
Shai Gabay
Shai Gabay is co-founder and CEO of Trustmi, an end-to-end B2B payment security platform he started in 2021 with Eli Ben-Nun. Trustmi uses behavioral AI to catch business payment fraud, vendor impersonation and process errors in real time. Gabay was an amateur hacker at 13, served in Israel's Unit 8200, and before Trustmi ran security and product for banks and cyber companies including Discount Bank, Cyberbit, Cynet and Opera.
Tyler Boyd
Tyler Boyd is the CEO of Youtility, a behavioral decision science company that models the emotional drivers behind consumer choices and feeds banks and brands real-time next-best-action recommendations through APIs. A Columbia-trained financier who spent nearly two decades in private equity, investment banking, and corporate strategy, Boyd moved from Wall Street deal rooms to the marketing-science world at Purple Strategies before sourcing and steering the merger of US fintech Squeeze with UK technology firm Youtility. He now runs the combined company across London and Richmond, Virginia, where its software counts Santander UK, Virgin Money, and Monese among its partners and recently closed a $4.2M seed round.
Proofpoint
Proofpoint is a cybersecurity and compliance company that protects organizations against the threats that target people - email attacks, data loss, and insider risk. Founded in 2002, it became the first SaaS-based cybersecurity vendor to cross $1B in annual revenue, was taken private by Thoma Bravo for $12.3B in 2021, and today runs a 'human-centric' security platform spanning email defense, data security, and identity threat protection used by a majority of the Fortune 100.