b2b-growth
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Karína Dël Carlo Wants Marketing to Carry a Sales Number
After more than 25 years in tech marketing, the Brazilian operator has a blunt prescription for the empty pipeline: stop treating marketing and sales as neighboring countries.
Simcha Kackley Built Swivel for the Mess Between Marketing and Sales
After five sales and marketing leadership posts, Kackley stopped treating pipeline problems as a collection of tactics. Her Cincinnati firm, Swivel, is the operating system she wished those teams had shared.
Sky Yang
Sky Yang is the co-founder and CEO of Imagine AI (YC F25), a San Francisco company that reverse engineers B2B growth by building coordinated content systems for executive teams on LinkedIn. Before startups, he was the youngest-ever elected student body president at UC San Diego, where he represented 32,000 students and helped secure $150M in state housing funding, and he founded the pandemic-era nonprofit Break the Outbreak, which grew to 400+ people across 53 cities and 18 states.