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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

auto-dealers

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Company
Understory Spent a Decade Measuring Hail. Then It Learned the Money Was in Moving Cars.
Fintech · Climate · Enterprise

Understory Spent a Decade Measuring Hail. Then It Learned the Money Was in Moving Cars.

The Madison startup began with a clever weather station and a consumer product nobody could use. Its second act turns ground-level storm data into insurance - and gives customers a reason to act before the hail arrives.

climate-insurance · parametric-insuranceRead →
Company
The Startup That Turned 73 Million Ignored Recall Letters Into a Money Machine
Ai · Saas · Enterprise

The Startup That Turned 73 Million Ignored Recall Letters Into a Money Machine

A Marine-turned-car-dealer got stuck with 42 recall notices and no phone numbers. His fix became a platform that has booked over a million VINs and turned the auto industry's most-ignored paperwork into a service department growth engine.

recall-management · automotive-softwareRead →