A viral clip lasts a day. Distinction Agency has built its business around what happens next - turning athletes, creators and brands into partnerships with a longer half-life.
Prolifiq Sports Group is betting that an athlete needs more than a dealmaker. Its real product is a plan for the years when the scoreboard stops keeping track.
A retired All-Star started with a video-request app. The useful business appeared when Greenfly stopped chasing clips one at a time and built the plumbing that moves thousands of sports images to the right athlete, sponsor, broadcaster, or feed.