artist-management
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Breakaway brings the big festival closer to home
The expensive part of a music festival often happens before the first set. Breakaway built a touring business around bringing the dance floor closer - and learned, painfully, how far to expand.
Criteria Entertainment Built a Borderless Back Office for Latin Music
Diana Rodríguez left the major-label tower and built the connective tissue artists rarely see: one small, multilingual team coordinating management, publicity and market entry across the Americas. The useful lesson is not glamour. It is patience, local knowledge and the discipline to say no.
Guerrera PR knows when to let Dad do the talking
A father’s Coachella story became a billboard people wanted to share. Inside Loren Medina’s agency for Latin artists whose identities refuse to fit the usual boxes.
Steven Wescott Keeps the Music Business's Messiest Files Moving
From copyright data analyst to CMO services manager, Steven Wescott has built a career in the place where music meets metadata, claims and payment - while keeping one foot in artist management.